Monday, February 6th, 2012

Inbound Marketing: New Media Strategies and Social Media for Offline Business

Understanding the Importance of Social Media for Offline Businesses Long-time business owners may not think social media and offline business should coexist, but in realtiy, and particularly in today’s marketplace, a social media presence is essential. Brick and mortar businesses can use social media for branding, gaining name recognition and visibility at an extremely reasonable [...]

What is Inbound Marketing and Why is it Essential to my Offline Business Survival?

What is Inbound Marketing and How is it Important to my Business? You’ve worked hard on your online or brick and mortar business and feel prepared to offer consumers something they need, but how do you bridge the gap between those potential consumers and your high-quality content, products, or services? Inbound Marketing utilizes an understanding [...]

Excellence, Expectations and Obligation: Relationship Marketing

The Ultimate Internet Image Begins with The Ultimate Real World Relationship I have been in business in one way or another for almost my entire adult life, since the age of 19. The power of relationship building, regardless of the setting, from the army to academia, has been the reason for my success and has [...]