Thursday, September 9th, 2010

Understanding Social Media: Is Social Media Really Social?

Social Media, Reciprocity, and Active Engagement Courtesy and Personality I am often asked how my Twitter following grew to over 25,000. How I have over 4,000 connections on LinkedIn. Those who know me ask how, across 1600 social media sites online, I was able to add over 50,000 social media friends, contacts, connections, and followers. [...]

Inbound Marketing: Laying the Groundwork for Page One Dominance

The Initial Inbound Marketing Consultation: Discussing Inbound Marketing Strategies, AdWords, Social Media, SEO Factors, and a Secret Ingredient Whenever I meet with a prospective inbound marketing client for the first time the conversation invariably settles upon what the most effective marketing strategies, those required to build a significant Internet presence, what we at UII refer [...]