Friday, July 30th, 2010

Inbound Marketing: Laying the Groundwork for Page One Dominance

The Initial Inbound Marketing Consultation: Discussing Inbound Marketing Strategies, AdWords, Social Media, SEO Factors, and a Secret Ingredient Whenever I meet with a prospective inbound marketing client for the first time the conversation invariably settles upon what the most effective marketing strategies, those required to build a significant Internet presence, what we at UII refer [...]

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Ideas, the New Media, and the Inbound Marketing Week in Review

Monday Morning Quarterbacking and the Inbound Marketing Week in Review Many of the observations I’ve made and ideas I’ve had over the past week are still floating around in my head from last night’s post: Inbound Marketing Week In Review - Inbound Marketing, the New Media, and Meatball Sundaes. I was still weighing two or three ideas [...]

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How to Create an Inbound Marketing Strategy Using the New Media

Inbound Marketing A through Z: Beginning a Marketing Consultancy – Part III Once you have come to know your prospective client and have agreed to go forward, making sure you will be able to work together for some time to come, it is time to get down to business! Up until now the discussion has [...]

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How to Prepare an Inbound Marketing Consultation & Competitive Analysis

Inbound Marketing A through Z: Beginning a Marketing Consultancy Part II In yesterday’s article I discussed my inbound marketing consultancy, The Ultimate Internet Image, and also discussed the Offline Gold Rush, the race to inbound marketing consulting riches and those individuals exploiting this trend with hype and irresponsible claims: “Step right up and make $5,000 [...]

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Inbound Marketing A through Z: Beginning a Marketing Consultancy – Part I

Beginning an Inbound Marketing Marketing Consultancy and the Gold Rush Offline Gold, 4 Hours a Week, and the Business of Marriage First, before we get started I want to warn you, this is going to ruffle a few feathers. In fact, that is part of the reason I am writing it! There has been a [...]

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