Inbound Marketing and Business Blogging: Relationship Building 101

Blogging for Business: Web 2.0 and Relationship Marketing Blogging and offline businesses are becoming more in sync, and with good reason. Statistics show that blogging for business, offline and online, is an effective marketing strategy. Blogs can be added to an existing company website, or exist on their own. Blogs Versus Websites A blog actually [...]

Overcoming Inertia: The Ultimate Internet Image and Inbound Marketing

Vision, Taking Action, Inbound Marketing, and Page One Over the past few months I have had the pleasure of working with several business people who all have one thing in common, a vision of their future! As many of you reading this already know, vision without implementation, without correct and focused action is useless. Knowing [...]

The Website is Dead, Long Live the Website! Understanding Inbound Marketing

How Can a Traditional Brick and Mortar Business Thrive in Today’s Economy? Before I explain the title, and the subtitle, let me take you back to another recession, the recession of the early 1980s. The mid to late 1970s was a transitional period, there was much going on in the world: • The Vietnam War [...]

Understanding Outbound Advertsing versus Inbound Marketing

Inbound Marketing and The Ultimate Internet Image: Traditional Brick and Mortar Business and Inbound Marketing Consulting Recently, there has been a great deal of discussion about inbound marketing, search driven advertising, local search, consulting with local brick and mortar businesses; and, helping business people transition from traditional, outbound advertising to the new media, inbound marketing [...]

More Traffic and More Leads for Your Traditional Brick and Mortar Business

Ultimate Internet Image: Inbound, Internet Marketing and a Page One Ranking Equals More Traditional Brick and Mortar Business More leads and more traffic, particularly in todays economic climate are invaluable, they can quite literally mean the difference between making money and going under! Just as important as recognizing the need for more traffic and more [...]

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